Bright Minds Marketing retained by Saint Francis De Sales Catholic School

Bright Minds Marketing, an Indianapolis-based educational enrollment and recruitment strategies firm, announces that it has been retained by St. Francis De Sales Catholic School.  St. Francis De Sales is part of the Archdiocese of Chicago and has been educating students in the northwest Chicago suburb of Lake Zurich for over 60 years. St. Francis De Sales serves kindergarten through 8th grade students.  Bright Minds Marketing will be working closely with the parents, administration, parish staff and the school commission of Saint Francis De Sales to refine enrollment and recruitment strategies.

“Lake Zurich is currently undergoing some challenging population trends.  Families are struggling with high property taxes in the area and the population is shrinking.” said Nick LeRoy, President of Bright Minds Marketing.  “In a challenging area like this, it is important for the school to clearly demonstrate the value of the incredible educational and faith based experience that students will receive at St. Francis De Sales.  I am very excited to be working with the team to improve their enrollment and recruitment efforts.”


Nick LeRoy

Nick LeRoy

Nick LeRoy, MBA, is the president of Bright Minds Marketing and former Executive Director of the Indiana Charter School Board. Bright Minds Marketing provides enrollment and recruitment consulting to private, Catholic and charter schools. For information about how Bright Minds Marketing can help your school improve its’ student enrollment, send an email to or call us at 317-361-5255.

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