Bright Minds Marketing, an Indianapolis-based school marketing and recruitment strategies firm, has been retained by The Crossings School of Business and Entrepreneurship, headquartered in Elkhart, Indiana, to assist in marketing plan development and execution.
The Crossing is a network of 15 private schools and satellite location throughout Central and Northern Indiana. The Crossings works with over 28 public school corporations around Indiana to provide drop out recovery, prevention, and career and technical training to students who are considered at risk.
“The Crossing serves such an important role in the educational system in Indiana,” said Nick LeRoy, president of Bright Minds Marketing. “Many of the students that it serves have either left the traditional school system or at an extreme risk of dropping out. I am excited to be assisting the team at The Crossings to develop their marketing plan to reach more of these students and help them gain an education and job training”
Over the next six months, Bright Minds Marketing will be working with the team at The Crossings to develop a fully integrated marketing strategy.