Blog

virtual school tour

CREATING A VIRTUAL SCHOOL TOUR IN THREE SIMPLE STEPS

From time to time, we will bring guest authors to our blog who can share information that we think are relevant to School Administrators and Directors of Recruitment.  In light of the COVID-19 challenges and many schools having to rethink their school tours, we asked...
faculty page

Using your Teachers in your School’s Marketing Efforts

If I asked you to describe your school and what truly makes it a special place, what would you say? Would you tell me about your innovative curriculum?  Or perhaps your beautiful campus?  Maybe you would describe your championship sports team. No matter what...
school seo

What is SEO and How Does it Impact My School?

As we discussed last week in the post on your school’s inbound marketing strategy, the first place most internet users go to find what they’re looking for online is a search engine, which, almost 90% of the time, means Google.   Once given a word or phrase to search...
education jargon

Parents Don’t Speak Education-ese

Your school has a rigorous, articulated curriculum that employs integrated modules in a child-centered, data-driven instructional paradigm that prepares students for 21st Century challenges. There’s only one problem: Parents have no idea what you’re talking about....